Since launching in 2012, theSkimm has built up a big audience for its email newsletter — founders Danielle Weisberg and Carly Zakin told me they have more than 3.5 million active subscriptions, with a daily open rate of 40 percent.
Today the New York City startup is launching its first iPhone app, accompanied by its first major service beyond the newsletter, Skimm Ahead. For a subscription price of $2.99 a month, Skimm Ahead offers a calendar of upcoming events that you’ll probably want to know about.
Weisberg and Zakin said that in the same way that The…
theSkimm expands beyond newsletters with Skimm Ahead, a subscription calendar service
No comments:
Post a Comment