This sponsored post is produced by LEDO Interactive.
When it comes to mobile game user acquisition, I call it “the art of growing the game profitably.” However, it’s unfortunate that, in terms of user acquisition, “growing the game” doesn’t always mean getting higher revenue and, therefore, better profit — there are many games in the market that grow their user bases, but fail at growing revenue.
In fact, getting the highest ROI from user-acquisition campaigns is becoming more challenging each day. The…
5 vital user-acquisition concepts for mobile role-playing games
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